First impressions are everything. That’s why I love having a static homepage on my website rather than just my current content! Even if your enterprise is usually a weblog, having a static homepage can exhibit precisely who you are, what you do, your nice blog posts, freebies, and extra.
If you are questioning what the heck a static homepage is, it’s definitely a fixed “the front web page” in your blog that humans land on once they visit your site rather than your latest blog posts.
In this submit, I’m going to go over the benefits and show you how to make a static homepage in WordPress.
Benefits of The Static Homepage
With a static homepage on your website, you could…
#1 Introduce yourself & communicate about what you do
First, like I noted earlier than – first impressions are the whole thing. From the minute a person lands for your homepage, you’ve got the possibility to proportion a bit approximately who you’re, what you do, and who you do it for.
Your website traffic will immediately understand in case you’re right for them and whether or not or no longer they want to work with you, read your content, subscribe, and more.
#2 Have higher manage of your reader’s journey
This is big.
Your maximum current weblog post at the pinnacle of your website online can form a person’s opinion and first influence of you once they visit your weblog. And if you’re a constant content material author, you’ll have new posts up on your blog quite often. Each person’s perception of your website and who you’re can be one of a kind primarily based on some thing posts they appear to see first.
With a static homepage, you have way extra manage of the narrative and can help your reader alongside their adventure. Want them to read a selected post? Or perhaps you need them to follow you on social media?
These are matters that you can highlight for your static homepage… which brings me to #three!
#3 Showcase your signature lead magnet
Your static homepage is the ideal place to spotlight and exhibit your signature lead magnet.
You can seize a person’s attention right off the bat and inspire them to enroll in your email listing through displaying off your freebies coupled with a powerful call-to-movement.
Getting the right sort of people to your electronic mail listing is crucial on the subject of jogging your business. Plus that is an tremendous way to get them familiarized together with your paid offerings and offerings as properly.
How To Make A Static Homepage In WordPress
Now you know you’re equipped for a static homepage on your site. But how do you genuinely pass approximately developing one and ensuring it’s powerful?
First, allow’s communicate about the anatomy of a excessive-converting homepage.
The Anatomy of a High-Converting Homepage
Here are a few key things your homepage ought to have:
On logo layout & capability
Optimized copyblogaddas
Powerful name-to-actions
The ability to seize someone’s attention above the fold
A strategic and simple navigation menu
Your internet site should be clean and on-emblem to your commercial enterprise. It have to be smooth to navigate and be aesthetically beautiful. You DO NOT need it looking cluttered and loopy. It’s important to additionally have optimized replica with a cause. The manner you write in your homepage can make or ruin your website.
Be certain to be concise & crystal clean approximately who your commercial enterprise is for, what you do, and what readers can assume to locate in your web site. If it is not clean, it’s going to turn out to be providing you with more hassle due to the fact you could start attracting the incorrect target audience.lifehackeres
Call-to-movements are exactly what they sound like. Your homepage ought to name human beings to take a particular motion. And preferably, you need to seize their attention to inspire them to do so above the fold of your internet site. What “above the fold” approach is the a part of your web site they right away land on and spot without having to scroll down.
Lastly, be strategic with your navigation menu and don’t overthink it. Keep it easy. Too many picks can be puzzling for humans and they will not emerge as taking action in any respect or browsing your weblog. Less is more in this case.
My Favorite Tools To Build My Homepage
Elementor & Elementor Pro
I virtually LOVE the Elementor Pro WordPress plugin to construct my homepage and all of my landing pages.
This plugin permits you to build stunning pages while not having to understand any code whatsoever. I in my opinion use the Pro version because I love the more features that it offers. With that being said, the unfastened Elementor plugin is more than enough to build your static homepage. Beaver Builder is also any other wonderful alternative.
Bluchic Themes & Templates
I do not suppose I could’ve constructed a nearly as lovely and effective homepage without the assist of Bluchic. Seriously, I rave approximately them all the time. They’re exquisite.
My WordPress subject is the ChicServe subject matter created by them. This subject is absolutely customizable with the Elementor plugin so I became capable to tug and drop everything at the template to layout my homepage exactly how I desired it to look.
I additionally use their landing page templates to build all my pages for my freebies, income pages, and a lot more.
Setting Up The Static Homepage
#1 To make a static homepage in WordPress, the primary aspect you need to do is create a brand new web page on WordPress.
#2 I like to take away the sidebar and basically begin with a smooth slate. You can do this by going to the Post Attributes and converting the template “Elementor Canvas”
#three I then keep the web page and then open it returned up and click “Edit with Elementor” Now it is time to begin constructing your web page precisely how you like! You should be capable of keep your navigation menu at the top with this template setting.
#4 The final step is to set this new web page as your homepage. Go to Settings → Reading. Here you could set your homepage to a static web page and choose the only you just created.
First impressions are everything. That’s why I love having a static homepage on my internet site instead of just my current content material! Even if your enterprise is normally a weblog, having a static homepage can show off exactly who you’re, what you do, your nice blog posts, freebies, and greater.
If you are questioning what the heck a static homepage is, it’s truely a fixed “front web page” on your blog that people land on after they go to your web page in place of your current weblog posts.
In this publish, I’m going to move over the blessings and display you the way to make a static homepage in WordPress.
Benefits of The Static Homepage
With a static homepage to your website, you could…
#1 Introduce your self & talk about what you do
First, like I noted earlier than – first impressions are the whole lot. From the minute a person lands for your homepage, you’ve got the possibility to share a bit approximately who you are, what you do, and who you do it for.
Your website traffic will right away recognize if you’re right for them and whether or no longer they want to work with you, read your content material, subscribe, and greater.
#2 Have higher manage of your reader’s adventureBlogPassions
This is huge.
Your most latest weblog post on the top of your site can form someone’s opinion and first impact of you after they go to your weblog. And in case you’re a consistent content material creator, you will have new posts up on your weblog pretty frequently. Each person’s perception of your website online and who you are could be one of a kind primarily based on anything posts they occur to peer first.
With a static homepage, you’ve got manner more manipulate of the narrative and may help your reader along their journey. Want them to read a specific submit? Or perhaps you need them to follow you on social media?
These are matters that you could spotlight in your static homepage… which brings me to #three!
#3 Showcase your signature lead magnet
Your static homepage is the right area to spotlight and showcase your signature lead magnet.
You can seize a person’s attention proper off the bat and inspire them to enroll in your email list by displaying off your freebies coupled with a effective name-to-motion.
Getting the proper type of people in your email list is vital in relation to strolling your business. Plus that is an tremendous manner to get them familiarized together with your paid services and offerings as properly.
How To Make A Static Homepage In WordPress
Now you’re geared up for a static homepage on your web site. But how do you without a doubt pass about growing one and making sure it’s effective?
First, allow’s speak about the anatomy of a excessive-converting homepage.
The Anatomy of a High-Converting Homepage
Here are some key things your homepage should have:
On logo design & capability
Optimized reproduction
Powerful name-to-movements
The capability to seize someone’s attention above the fold
A strategic and easy navigation menu
Your internet site should be clear and on-brand in your business. It ought to be smooth to navigate and be aesthetically appealing. You DO NOT need it searching cluttered and loopy. It’s critical to additionally have optimized replica with a purpose. The way you write to your homepage could make or damage your internet site.
Be certain to be concise & crystal clean about who your commercial enterprise is for, what you do, and what readers can count on to discover on your site. If it’s now not clean, it’ll emerge as providing you with greater problem because you can start attracting the wrong audience.
Call-to-actions are precisely what they sound like. Your homepage have to call humans to take a specific movement. And preferably, you need to capture their interest to inspire them to do so above the fold of your internet site. What “above the fold” means is the part of your web site they right away land on and see without having to scroll down.
Lastly, be strategic along with your navigation menu and don’t overthink it. Keep it easy. Too many picks may be perplexing for humans and they’ll not turn out to be taking action at all or browsing your blog. Less is extra in this case.
My Favorite Tools To Build My Homepagemarketingsland
Elementor & Elementor Pro
I clearly LOVE the Elementor Pro WordPress plugin to build my homepage and all of my landing pages.
This plugin lets in you to construct lovely pages without having to realize any code in anyway. I personally use the Pro model due to the fact I love the more features that it offers. With that being said, the free Elementor plugin is more than enough to build your static homepage. Beaver Builder is also any other amazing opportunity.
Bluchic Themes & Templates
I do not suppose I ought to’ve constructed a nearly as lovely and powerful homepage with out the help of Bluchic. Seriously, I rave about them all of the time. They’re tremendous.
My WordPress topic is the ChicServe subject matter created via them. This theme is absolutely customizable with the Elementor plugin so I turned into capable to drag and drop the entirety at the template to design my homepage exactly how I wanted it to look.
I also use their landing web page templates to build all my pages for my freebies, sales pages, and a lot extra.
Setting Up The Static Homepage
#1 To make a static homepage in WordPress, the first component you need to do is create a new web page on WordPress.
#2 I like to get rid of the sidebar and basically begin with a clean slate. You can try this through going to the Post Attributes and converting the template “Elementor Canvas”
#3 I then shop the web page after which open it back up and click “Edit with Elementor” Now it is time to start building your web page exactly how you like! You must be able to hold your navigation menu on the pinnacle with this template placing.
#four The remaining step is to set this new page as your homepage. Go to Settings → Reading. Here you could set your homepage to a static page and select the only you simply created.
Final Thoughts
All in all, I think static homepages are extraordinary and THE way to go! I love having full control over how my web site looks when someone lands at the web page. With the right sort of homepage set up, you may without difficulty develop your e mail list, land new clients, and so much greater.
It is absolutely worth it! While static homepages are not for everybody – I inspire you to offer it a try to see the way it is going. It may emerge as helping your commercial enterprise more than you notion!